Brand Story for an Online Women's Clothing Store Must Have

Welcome to Must Have, where style meets confidence.

Our journey began with a simple idea: to create a space where women could effortlessly express their individuality through fashion. Founded in 1995, we set out with one clear mission — to offer clothing that makes every woman feel empowered, stylish, and comfortable, no matter the occasion.

At MUST HAVE, we believe that fashion is more than just clothing. It’s about embracing who you are, feeling confident in your skin, and stepping into the world with pride. Whether you're looking for that perfect dress for a special event, casual yet chic everyday wear, or timeless pieces that transition seamlessly from work to weekend, we’ve got you covered.

1990 - 2005"

Our carefully curated collections reflect the latest trends while prioritizing quality, comfort, and versatility. From elegant evening dresses to cozy sweaters and tailored pants, every piece is designed with the modern woman in mind — someone who values both style and substance.

We take pride in offering an online shopping experience that is as enjoyable as it is inspiring. With detailed product descriptions, size guides, and styling tips, we ensure that every item you purchase feels like it was made just for you. Plus, our easy-to-navigate website and fast, reliable shipping make shopping with us a breeze.

But our commitment goes beyond just fashion. We are passionate about sustainability and ethical practices, working with suppliers who share our values of reducing environmental impact and creating fair working conditions.

2005 - 2020"

We’ve made it our mission to deliver high-quality clothing that doesn’t just look good, but feels good too. From the fabrics we choose to the fit of every garment, we prioritize comfort and durability, ensuring that you can wear our pieces season after season. Our collections combine the latest trends with timeless designs, so you always feel both on-trend and effortlessly chic.

Shopping with MUST HAVE is more than just a purchase — it’s a journey. We strive to create an experience that’s as enjoyable as it is seamless. With user-friendly navigation, detailed sizing charts, and a personalized approach to customer service, we want you to feel at home while browsing our collections. And with fast, reliable shipping, your favorite pieces will be on their way to you in no time.

Our commitment to sustainability and ethical practices is at the heart of everything we do. We’re dedicated to reducing our environmental footprint by sourcing materials responsibly, using eco-friendly packaging, and partnering with manufacturers who share our vision for a more sustainable future.

2020 - 2024"

At MUST HAVE, every collection is designed with one purpose in mind: to celebrate the diverse styles, personalities, and lifestyles of women everywhere. We understand that fashion is as much about expressing who you are as it is about keeping up with the latest trends. That’s why our collections are a blend of timeless elegance, contemporary flair, and everyday comfort — with something for every moment in your life.

OUR STORES

Showroom, Kyiv

Mon-Sun 10.00 - 21.00

Оcean Plaza Store, Kyiv

Mon-Sun 10:00 - 22:00

Lavina Store, Kyiv

Mon-Sun 10:00 - 21:00

Globus Shopping Mall

Mon-Sun 10:00 - 21:00

Label

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The Everyday Essentials collection is all about versatility and comfort. These pieces are designed to seamlessly integrate into your daily routine, making you feel effortlessly stylish no matter where you're headed. From soft cotton tees and breathable blouses to flattering jeans and tailored trousers, this collection offers classic designs that never go out of style.

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  • Loyalty Program

    Get rewarded for every purchase! Our loyalty program lets you earn points with each order.

  • Hassle-Free Returns

    Not satisfied? No worries! We offer easy returns and exchanges.

  • Worldwide Shipping

    Wherever you are, we’ve got you covered. Enjoy fast, reliable global deliver.

FAQ

General

We sell many useful products.

You can view them on the collection page.

We have a wide variety of products in stock.

Shipping

Delivery time on average 3 days

Yes, we have the option of self-pickup from our stores.

For detailed information please contact us.